About Urban Myth

Urban Myth was created with the strange in mind. Cryptids, folklores, and the unexplained all live in this palette. Is it all real? This palette makes us want to believe!

Urban Myth has several different formulas that pack an extra-terrestrial punch. All created with our unbeatable formulations, each matte shade has a corresponding shimmer shade. Mix and match quads to create out of this world looks! 

  • 100% Vegan & Cruelty-Free {always}
  • 5 Buttery Matte Shades suitable for all skin tones.
  • 3 Intense Foil, 1 Duochrome, 1 Metallic.
  • Intensely Pigmented.
  • Mattes Blend Seamlessly.
  • Fine Quality Ingredients.
  • Artwork by Desnoir.
  • Quality outer paper board packaging.
  • Made of 100% recycled materials.


  • Area 51: silver chrome foil
  • Boogeyman: Slime lime green foil
  • Bermuda Triangle: Aquamarine blue foil
  • Paranormal: duochrome lilac with arctic blue shift
  • Bloody Mary: blood-red metallic
  • Mothman: A unique dirty taupe beige with green undertones
  • Crop Circles: vibrant forest green
  • Loch Ness: striking deep sea cobalt blue
  • Chupacabra: bold toxic purple
  • Bigfoot: deep brown with burgundy-wine undertones